Feasibility
Is the idea new, wanted and buildable?
Product
- Start with the idea
- Define the need it serves
- Fully articulated idea and rough drawing
- Prototype: proof of concept → approval
- Prototype: alpha
Market
- Does the product already exist? (personal research)
- Professional research
- Preliminary market assessment
- Study the competition and refine the idea
- Evaluate against competitors and market
- Develop a catalog page
IP
- Personal patent search
- Little prior art found
- File a provisional patent

